Crossroads Furniture

Crossroads Furniture is a hidden gem tucked along WI-40 in New Auburn, WI, offering shoppers a curated selection of secondhand furniture and thrift finds in the heart of Chippewa County. Whether you're furnishing a first apartment, hunting for a farmhouse-style accent piece, or simply love the thrill of the find, this store delivers a rewarding shopping experience without the big-box price tags. The name says it all — it's the kind of place where good deals and great taste meet at the crossroads. Locals appreciate the focused inventory and the relaxed, unhurried atmosphere that sets Crossroads Furniture apart from larger chain thrift operations. With a loyal following already building in the New Auburn area, this store has earned its reputation as a worthwhile stop for anyone driving through or living in the region.

Store Information

26002 WI-40, New Auburn, WI 54757

Phone: +1 715-967-2761

Store Hours

  • Monday: Closed
  • Tuesday: Closed
  • Wednesday: Closed
  • Thursday: 9AM-5PM
  • Friday: 9AM-5PM
  • Saturday: 9AM-5PM
  • Sunday: Closed

What They Sell

True to its name, Crossroads Furniture specializes in secondhand furniture — think sofas, dressers, dining sets, bedroom pieces, and occasional accent furniture that can breathe new life into any room. Beyond the larger pieces, shoppers can typically browse an assortment of general thrift goods including home décor, small appliances, and household items. Inventory rotates regularly, so each visit to this New Auburn thrift store can turn up something completely different from the last.

The Neighborhood

Situated along WI-40 in New Auburn, WI, Crossroads Furniture benefits from steady highway traffic passing through this quiet Chippewa County community. New Auburn sits at a natural crossroads between Rice Lake, Chippewa Falls, and Eau Claire, making it a practical stop for thrift shoppers traveling between towns. The small-town atmosphere means less competition for the best finds and a friendlier, more personal shopping experience than you'd get in a bigger city.

Parking

Located along WI-40 in New Auburn, Crossroads Furniture is easily accessible by car with off-street parking available directly at or near the storefront — typical for highway-route retail in rural Wisconsin. Pulling in and parking is straightforward, and you won't have to worry about meters or tight urban lots. Plenty of space to load larger furniture purchases into your vehicle.

Shopping Tips

  • Visit on Thursday when the week's freshest inventory is most likely to be on the floor — early birds consistently score the best furniture finds at Crossroads Furniture.
  • Bring measurements of your rooms and doorways before you go; furniture pieces can look smaller in a store setting, and knowing your dimensions saves you from a frustrating return trip.
  • Don't overlook smaller secondhand items near the checkout or along the walls — Crossroads often has décor and household goods tucked in alongside the larger furniture.
  • If you have your eye on a specific type of piece, call ahead at 715-967-2761 to ask about current stock — the staff can save you a trip if they don't have what you need.
  • Check back across multiple Saturdays throughout the season, as inventory in New Auburn thrift stores like this one turns over frequently and a piece that wasn't there last week might be waiting for you this weekend.

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