Unique Boutique-Viviane's Vintage & Vogue

Nestled in the heart of Truckee, California, Unique Boutique-Viviane's Vintage & Vogue offers a delightful treasure hunt for fashion enthusiasts and thrift lovers alike. This charming boutique specializes in carefully curated vintage clothing and accessories that span decades of fashion history, bringing timeless style to the Sierra Nevada region. Owner Viviane has created more than just a thrift store – it's a stylish time capsule where each piece tells a story. Unlike larger chain thrift stores, Unique Boutique offers a personalized shopping experience with items thoughtfully displayed to inspire your next fashion statement. Locals love stopping by the River Street location for its ever-changing inventory of unique finds that can't be discovered anywhere else in Truckee.

Store Information

10925 W River St, Truckee, CA 96161

Phone: +1 530-582-8484

4.8★ average across 55 reviews on Google

Store Hours

  • Monday: Closed
  • Tuesday: Closed
  • Wednesday: Closed
  • Thursday: 12-6:30PM
  • Friday: 12-6:30PM
  • Saturday: 12-6PM
  • Sunday: 12-6PM

What They Sell

Unique Boutique-Viviane's Vintage & Vogue specializes in high-quality vintage clothing spanning multiple eras, from elegant 1950s dresses to funky 1970s jackets and contemporary designer pieces with a retro flair. Fashion enthusiasts will discover a carefully selected array of women's and men's clothing, accessories, jewelry, and footwear that blend nostalgia with wearable style. Viviane has an exceptional eye for quality, ensuring each piece meets her standards for condition and uniqueness before earning a spot on the racks. The store particularly excels in vintage evening wear, statement jewelry, and one-of-a-kind accessories that can transform any outfit.

The Neighborhood

Situated on West River Street in historic downtown Truckee, Unique Boutique-Viviane's Vintage & Vogue is perfectly positioned in one of California's most picturesque mountain towns. This charming neighborhood features historic buildings, local eateries, and boutique shops along the Truckee River. Just minutes from Donner Lake and a short drive from Lake Tahoe, the location offers shoppers the perfect blend of small-town charm with proximity to outdoor recreation areas, making it an ideal stop during a day of exploring Truckee's vibrant downtown district.

Parking

Parking near Unique Boutique-Viviane's Vintage & Vogue is relatively convenient by Truckee standards. Street parking along West River Street is available but can fill quickly during peak tourist seasons and weekends. Additional public parking can be found in the nearby downtown lots within a short walking distance. During winter months, be mindful of snow removal schedules that might affect street parking availability. Most visitors find spots within a block or two of the store.

Shopping Tips

  • Sign up for Viviane's text alerts to get first dibs on newly arrived vintage designer items and special collections that often sell within hours.
  • Bring a few basic items from your wardrobe to mix and match with potential vintage finds – Viviane encourages trying creative combinations.
  • Don't hesitate to ask about the history behind unique pieces; Viviane often knows the backstory and era details that make your purchase more special.
  • Check their Instagram highlights for styling tips that help incorporate vintage pieces into contemporary wardrobes.
  • Visit during Thursday afternoons for the freshest selection after Wednesday's restocking day, especially if you're hunting for specific vintage eras or styles.

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