Waterford Love, Inc.

Waterford Love, Inc. is more than just a thrift store — it's a community-driven treasure hunt right in the heart of Waterford, WI. Located at 220 E Main St, this secondhand shop carries the warmth and character you'd expect from a locally rooted organization, where every purchase feels like it means something beyond the price tag. Shoppers consistently return because the inventory turns over regularly and the staff genuinely cares about the experience. With 41 reviews already backing its reputation, Waterford Love, Inc. has clearly made an impression on the Waterford community. Whether you're a seasoned thrifter or just starting to explore secondhand shopping, the welcoming atmosphere on East Main Street makes it easy to browse at your own pace and discover something unexpected on every visit.

Store Information

220 E Main St, Waterford, WI 53185

Phone: +1 262-514-4048

Store Hours

  • Monday: 9AM-5PM
  • Tuesday: 9AM-5PM
  • Wednesday: 9AM-5PM
  • Thursday: 9AM-5PM
  • Friday: 9AM-5PM
  • Saturday: 9AM-3PM
  • Sunday: Closed

What They Sell

Waterford Love, Inc. offers a rotating selection of secondhand goods that spans clothing, housewares, books, décor, and everyday essentials. As a community thrift store, the inventory reflects genuine local donations, meaning you'll find a mix of gently used name-brand items alongside unique vintage finds and practical everyday pieces. The selection changes frequently, so no two visits are quite the same — serious thrifters know that stopping in regularly is the best way to catch the freshest arrivals before they're gone.

The Neighborhood

Waterford, WI is a charming village nestled along the Fox River in Racine County, known for its tight-knit community and small-town character. East Main Street sits at the core of Waterford's downtown, putting Waterford Love, Inc. within easy reach of local residents and visitors passing through. Its central location makes it a natural stop whether you're running errands downtown or exploring the village.

Parking

Waterford Love, Inc. sits along East Main Street in downtown Waterford, WI, where on-street parking is typically available right out front or within a short walk. The downtown area is pedestrian-friendly and manageable in size, so finding a spot is rarely a hassle. Arrive a few minutes early on busy weekend mornings to snag a convenient space.

Shopping Tips

  • Visit early in the week — Monday and Tuesday often see freshly processed donations hitting the floor after weekend drop-offs, giving early birds first pick of new inventory.
  • Swing by on Saturday mornings when the store opens at 9AM for a focused, unhurried browse before the 3PM closing time sneaks up on you.
  • Don't skip the housewares and décor sections — community thrift stores like Waterford Love, Inc. often receive high-quality donated items that are priced well below retail.
  • Check items carefully but don't overthink it — inventory moves fast at a well-loved local shop, and hesitating on a great find often means losing it to the next shopper.
  • Consider donating items you no longer need in return — stores that receive quality donations tend to put quality items back on the floor, keeping the community cycle strong.

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